Product & Marketing
Thoughts on product, marketing, and engineering.
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Free vs paid analytics
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The Hidden Costs of 'Free' Analytics Tools: Why Paying for Privacy is Actually Cheaper

Uncover the true price of using free web analytics platforms and how premium alternatives can save you money in the long run

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Website analytics to focus on conversion metrics

Beyond Pageviews: Actionable Metrics That Actually Help Small Businesses Grow

Discover which web analytics metrics truly matter for business growth and how to leverage them for better decision-making